질문
문제 이해
21. □□ 글의 요지로 가장 적절한 것은?
Too many companies advertise their new products as if their competitors did not exist. They advertise their products in a vacuum and are disappointed when their messages fail to get through. Introducing a new product category is difficult, especially if the new category is not contrasted against the old one. Consumers do not usually pay attention to what's new and different unless it's related to the old. That's why if you have a truly new product, it's often better to say what the product is not, rather than what it is. For example, the first automobile was called a "horseless" carriage, a name which allowed the public to understand the concept against the existing mode of transportation.
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의 가격을 상승시킨다.
풀이
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유사 문제와 풀이
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